Since 2004 Australian designer Alice McCall has been creating uniquely playful and feminine fashion that is at the same time cool and sophisticated ... just look at this daisy covered crop top!
Alice was born in London and spent ten years working as a successful stylist for the likes of Kelis and Blondie, whilst in her spare time making one-off silk tops and 50s-style customised vintage dresses. These were snapped up by style icons Kate Moss and McQueen muse Katie England - and that's how Alice crossed over from stylist to designer. Then a chance meeting with Heidi Middleton and Sarah-Jane Clarke from Sass and Bide led Alice to head to Australia and play an integral role in the launch of their brand ... and not long after Alice McCall the label was born!
Her distinct playsuits, jumpsuits, dresses and tops are perfect for special occasions ... or just when you feel like wearing something that's extra beautiful and feminine.
Images above and below: Alice McCall 'You're the One' top in porcelain daisy. Worn with Aje black leather skirt.
Photos were taken at the beautiful 28 Degrees in Byron Bay. Find out more about 28 Degrees here.
For a complete list of Australian fashion designers check out the Fashion Directory here.